During the last decade social media has evolved to become an important part of the business marketing mix. However, many businesses tend to jump into social networks without a real strategy or understanding of what works and what doesn’t work.

At Sticky, we have have used social media marketing as an agency to grow our business for many years. We believe that social media marketing, when used as part of a holistic online marketing strategy, can be an extremely successful way to amplify your message and engage core audiences.

While social media marketing is still a dynamic and changing space, there are some fundamental rules to follow. Avoid these common mistake and you’ll be well placed for social network success. Thanks to Jason Squires for this infographic.

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