How to do Local Targeting with Facebook Ads
by Craig Wilson With its precise targeting capabilities, Facebook Ads allows businesses to reach potential customers in their immediate vicinity like never before. In this…
Posts by Craig Wilson
Maximizing Blog Traffic for Small Business Success
by Craig Wilson A well-crafted blog not only bolsters your brand’s online presence but also serves as an invaluable resource for your clientele. However, to…
Keyword Research for Small Business Bloggers: A Comprehensive Guide
by Craig Wilson Unearthing the perfect keywords is the cornerstone of a thriving small business blog. It’s all about identifying those elusive phrases that your…
Step-by-Step DIY Blogging Guide for Small Business Websites
by Craig Wilson Blogging is a powerful tool for small businesses. It allows you to establish your online presence, connect with your target audience, showcase…
Beginner’s Guide to Instagram Marketing for Small Brands
by Craig Wilson Instagram has evolved from a photo-sharing platform to a robust marketing tool with over one billion monthly active users. For small brands,…
Facebook Ads vs. Google Ads: Small Business Comparison
by Craig Wilson Two giants dominate world of online advertising: Facebook Ads and Google Ads (formerly known as Google AdWords). Both platforms offer unique advantages…
Facebook Ad Strategies for Small Business Success
by Craig Wilson Social media platforms have become indispensable tools for small businesses looking to grow and succeed. Among these platforms, Facebook stands out as…
Effective SEO Tactics for Small Business Success
by Craig Wilson In today’s digital age, having a strong online presence is essential for the success of small businesses. Search engine optimisation (SEO) plays…
How your website might be holding you back from ranking in search
by Craig Wilson Optimising the content of your website plays a big part in achieving valuable search rankings, but it is not the only important factor.…
How blogging helps your business
by Craig Wilson Blogging seems like one of those things that was really popular for businesses a decade ago but has fallen out of favour…
How to measure the effectiveness of your SEO
It’s great to see your website near the top of search results. And it’s even better to see more traffic to your website. But these…
SEO for voice search
Voice search is an increasingly important aspect of SEO as the use of voice assistants and smart speakers are becoming more popular. Additionally, Google has…